The Fashionable Englewood Boutique at Josephines Salon

Englewood Boutique Selections

Englewood Boutique Collage

Rapidly becoming the #1 Englewood Boutique, the Boutique at Josephine’s Salon & Spa has a new look! “New arrivals from our recent trip to AmericasMart in Atlanta are getting us ready for the Spring collection,” said Josephine Andresen. The effort to find those special items continues as Josephine will attend the Trendz Show in West Palm Beach later this month. “We try very hard to make certain that the Boutique has that fresh look that our customers want to see,” she added.

Having a large boutique as part of  the salon and spa presents a unique challenge. “The retail business is very different from our two service components,” Josephine said. “Fashions change rapidly, so it requires constant effort to stay in touch with what is current,” she said. “But I love it,” she added.

To do that Josephine has made regular trips to Orlando for the large Surf Show held at the convention center where the latest resort apparel and relate items are displayed and sold directly from manufacturers to retail establishments. “It is a very good opportunity to find fun, new and unique items that make great gifts.”

Such shows are held throughout the country, including at the Javits Center in New York City, Las Vegas and Ft. Lauderdale, to name several. “Shows tend to focus on the locale in which they are held—which makes sense,” Josephine said. “Because we are in a beach environment, we want the Boutique to reflect that vibe—however, the items that we select will have quality and uniqueness,” she added.

“It will be my first trip to the Trendz Show and I’m very excited.”  Its website states that TRENDZ “is an innovative apparel & accessories market that showcases a wide range of ready-to-wear collections, accessories, shoes and gifts.  TRENDZ WEST is a ladies’ apparel and accessories show organized by Florida Fashion Focus for the convenience of retailers on the West Coast of Florida from Naples to Tarpon Springs during their busy, peak season.

So, stop by The Boutique and check out Josephine’s latest finds! Until next time–see you at The Boutique, where you are sure to find something special!


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